Wednesday, July 8, 2009

Summer Class Has Begun!

What a great kick-off to the summer with my new class full of students last week at UC San Diego. We had a lively discussion around businesses using social media, what works and what doesn't, as well as a preview of this coming week's guest speaker Tim Jackson from Masi Bicycles. 

Tonight we will discuss blogs - what they are, why use them for business, and look at examples of blogs that work. We will also talk about how to market them and the best content to include.

Of course, our first step for blogging is - listening! :)

(Image credit: franckito)

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